Business Strategy
Business Strategy
Boule develops and sells complete, high quality hematology systems consisting of instruments, consumables such as reagents, calibrators, blood controls, as well as service/support.
Strategy – Boule’s overall strategy is to deliver complete hematology systems with state-of-the-art performance and to supply customer support and maintenance during the full product life cycle. Boule’s three-part strategy is based on a model for selling hematology systems via a strong distribution network in a decentralized market segment specializing in near patient testing.
